Social Media Ads

Social Media Retargeting Campaigns in Central Florida

Re-engage visitors who've shown interest in your business with strategic retargeting ads. Convert website visitors into customers with targeted follow-up campaigns.

Why Retargeting Works

Most website visitors don't convert on their first visit. Retargeting shows ads to people who've already visited your website, viewed specific pages, or engaged with your content. These warm prospects are much more likely to convert than cold audiences, resulting in better ROI.

Strategic Audience Segmentation

We create different retargeting audiences based on behavior - visitors who viewed service pages, added items to cart, or spent time on your site. Each audience gets tailored messaging that addresses where they are in the customer journey.

Multi-Touch Retargeting

We create retargeting campaigns that follow visitors across multiple touchpoints - showing different messages at different stages. Early retargeting focuses on awareness, while later retargeting focuses on conversion with special offers or urgency.

Frequency and Timing Optimization

We carefully manage ad frequency to stay top-of-mind without being annoying. We also optimize timing to show ads when your Central Florida customers are most likely to be active and ready to engage.

Frequently Asked Questions

Common Questions About Retargeting Campaigns

Retargeting (also called remarketing) shows ads to people who've previously visited your website or engaged with your content. It's a way to re-engage warm prospects who showed interest but didn't convert yet.

We install a tracking pixel (small code snippet) on your website that identifies visitors. This pixel allows us to show ads to those visitors on social media platforms. The pixel is GDPR-compliant and respects user privacy.

Retargeting duration depends on your sales cycle. For service businesses, we typically retarget for 30-90 days. We adjust based on performance data and your specific business needs.

When done correctly, retargeting is helpful, not annoying. We limit ad frequency, use relevant messaging, and exclude people who've already converted. Most customers appreciate seeing relevant ads for services they're considering.

Ready to Get Started?

Let's discuss how retargeting campaigns can help grow your Central Florida business.