R SquaredDigital Marketing

Digital marketing for small businesses in Central Florida

Eddie Roman, owner of R Squared, clean-shaven in a warm office.

Your own marketing team for one monthly price. You work with me, Eddie Roman, and the specialists I bring in for each service, for local businesses in Central Florida.

Book a call Get the free 20-point audit

Or call me directly on 407-901-3113. A real person answers.

20+years of experience
2019R Squared founded
Hundredsof satisfied clients
1000+projects completed

One team, one price

Most local businesses end up with a website from one company, ads from another, and a CRM nobody logs into. I do it differently. You get me on your account, and I bring in the specialists each service needs, for one monthly price instead of a retainer plus extras.

  • Me on your account, the owner, not an account manager you never meet
  • Specialists brought in for the work each service actually needs
  • One monthly price covering the team, the tools and the follow-up
  • Take one service or all of them. The price is the price

HighLevel CRM is included at no extra cost, and there is no long lock-in. See what it costs.

One system, not five subscriptions

Most local businesses end up with a website from one company, SEO from another, and a CRM nobody logs into. I run it the other way, as one monthly service: the site, the local search, and the automation that turns a visit into a booked job.

  • Website design. Built to load fast and to say what you do before a visitor has to scroll.
  • Local SEO. Your map listing, your service pages and your reviews, worked on every month.
  • HighLevel CRM and automation. Every lead captured, texted back and followed up, automatically. Included at no extra cost.

One invoice, one person to call, and no handoffs between vendors. That is the whole idea. Read more about how I work or see what it costs.

How it works

Four steps, and then I stay on it instead of handing you a login and leaving.

What I do

Eight services, run by one small team. Take all of them or just the piece you need.

  • Website Design

    Fast, mobile-first websites that turn visitors into customers, built to make calling or booking you effortless.

    Starting at $199/mo

  • Local SEO

    Win the Google map pack across your service area with profile optimization, service pages, reviews, and local links.

    Custom pricing

  • Google Ads

    Search ads that catch high-intent customers, with wasted clicks filtered out so budget goes to real leads.

    Starting at $299/mo + ad spend, first week free

  • Lead Generation

    Every call, form and message in one place, so nothing is lost after hours.

    Custom pricing

  • Social Media Ads

    Put your work in front of the right local customers and fill your schedule during the slow season.

    Starting at $399/mo + ad spend, first week free

  • AI Agent Automation

    Answers email and web chat, picks up the calls you cannot, books jobs and tells you when somebody is ready to buy.

    Starting at $299/mo + one-time setup fee

  • Reputation Management

    More reviews, and a reply to every one of them, so the next customer sees a business that answers.

    Starting at $199/mo

Not sure which one you need? Start with the pricing or call me and I will tell you straight.

Work

Four recent engagements, one per industry, with the numbers the clients gave us.

Success Stories · Client Case Studies

Real results from real businesses. See how we've helped Central Florida companies achieve their digital marketing goals and drive measurable growth.

Proven Results Transforming Businesses Through Digital Marketing Each case study represents a marketing plan tailored to our client's unique needs and goals Real Estate Kissimmee, FL Sunshine Premium Properties A full rebuild for a Central Florida real estate agency, combining custom web design with advanced MLS integration and strategic local SEO to dominate the Kissimmee real estate market.

  • 150% increase in organic search visibility
  • MLS property database integration
  • Top 3 rankings for 20+ local real estate keywords

Custom Website Design · Local SEO · MLS Integration · SEO Content

Home Services · Central Florida

JPro Mobile Home Services

A complete digital marketing overhaul for a mobile home service company, featuring a conversion-optimized website, strategic local SEO, and targeted Google Local Ads to capture high-intent customers.

  • 200% increase in qualified lead generation
  • Optimized Google Local Ads with 35% conversion rate
  • First-page rankings for mobile home service keywords

Custom Website · Local SEO · Lead Generation · Google Local Ads

Retail · Central Florida

Noah's Mattress Express

A multi-channel digital marketing strategy combining WordPress website development, local SEO optimization, paid advertising campaigns, and engaging TikTok video content to reach modern consumers.

  • 180% increase in online traffic and engagement
  • ROAS of 4.2x on Google Ads campaigns
  • Viral TikTok content reaching 500K+ impressions

WordPress Website · Local SEO · Google Ads · Facebook Ads · TikTok Videos

Travel & Tourism · Casselberry, FL

World Wide Vacations

A sophisticated e-commerce platform with custom database architecture and a backend CRM system that handles vacation package management, booking automation, and advanced digital marketing integration.

  • Fully automated booking and inventory management system
  • 250% increase in online bookings and revenue
  • Custom CRM backend simplifying the office

E-commerce Website · Custom Database · CRM Backend · Digital Marketing · SEO

See all case studies

Industries

Most of my work is one of these four. If you are in a nearby trade, the same playbook usually applies.

What clients say

Reviews pulled live from my Google Business profile.

When you call, a real person answers.

Not a phone tree, not a form that goes into a queue. It is my number, and if I am on another call I call you back the same day.

Call 407-901-3113

Starting at $199/month

Enterprise-level marketing at prices small businesses can afford. Take the one piece you need, or run everything as one system on the Digital Marketing plan. HighLevel CRM is included, not billed separately.

  • $199/mo Website Design Design, build and ongoing updates.
  • $199/mo Reputation Management More reviews, and a reply to every one of them.
  • $299/mo AI Agent Automation Text back in seconds, follow up for weeks.
  • $299/mo Google Ads Plus ad spend. First week free.
  • $399/mo Social Media Ads Plus ad spend. First week free.
  • $499/mo Digital Marketing Everything above, run as one system, done for you.

Local SEO and lead generation are quoted per business, because the work depends on how many towns you serve. Ad spend for a home service company typically starts at $1,500 to $3,000 a month, with leads around $50 to $150 each. See the full pricing page.

Let us talk about your business

Call me on 407-901-3113, or book a call and I will run the free 20-point audit on your site, your map listing and your lead flow. You get the findings whether or not you hire me.

Call 407-901-3113 Get the free 20-point audit