R SquaredDigital Marketing

Law firm marketing in Central Florida

You win on the practice areas you are actually known for. I make sure the people searching for those find you, not a generalist.

I work with law firms around Central Florida. The pattern is the same at most firms I meet: good lawyers, a website that says everything and nothing.

What I do for law firms

Do you show up for the practice areas you want more of?

A firm that ranks for everything ranks for nothing. We build the pages around the areas that actually carry your case value, so the enquiries match the work you want.

Is your site built to earn trust before the first call?

Legal clients decide in seconds. Clear answers on process, cost and experience do more than a wall of credentials.

What does a case enquiry cost you through ads?

Search ads work in legal, but the terms are expensive and easy to waste. Tracking which searches produce signed cases is the difference between a budget and a bill.

Who answers when a prospective client calls?

Enquiries arrive at the worst times. Automated answering and follow-up keep the conversation alive until somebody from your team can take it.

Services that fit lawyers

Take one, or run them together as one system.

  • Website Design

    Fast, mobile-first websites that turn visitors into customers, built to make calling or booking you effortless.

  • Local SEO

    Win the Google map pack across your service area with profile optimization, service pages, reviews, and local links.

  • Google Ads

    Search ads that catch high-intent customers, with wasted clicks filtered out so budget goes to real leads.

  • Lead Generation

    Every call, form and message in one place, so nothing is lost after hours.

  • Reputation Management

    More reviews, and a reply to every one of them, so the next customer sees a business that answers.

Where we work

Local marketing across Central Florida. Pick your town.

Common questions

What does law firm marketing cost?

Website design starts at $199 a month, Google Ads start at $299 a month plus ad spend, and local SEO is quoted per firm. You get one price before anything starts.

Do you guarantee rankings or case volume?

No, and nobody honestly can. What I control is whether your practice area pages exist, whether your profile is worked, and whether enquiries get answered quickly.

How do you handle new enquiries?

They get an instant reply and land in a pipeline with the source attached, so you know whether the case came from search, ads or a referral. Nothing depends on somebody remembering to check a form.

Can you write for a practice area you are not a lawyer for?

I interview you, write it, and you check it. Everything legal and factual comes from the firm. You would not want a marketer inventing law, and I do not.

We already rank for our firm name. Is that enough?

No. People searching your firm name already know you. The growth is in people searching the problem, and that needs a page per practice area.