We all want to be successful in our field of choice, and digital marketing is no exception. Digital marketing has been increasing in popularity massively over the last few years, as more and more businesses are now depending on the internet as their primary source of leads and growth.

For anyone currently working in, or looking to get into, the digital marketing industry, it can seem a little overwhelming at first. After all, there are so many different strategies and techniques that you could try, so which ones should you focus on?

In this article, we’ll be taking a look at some of the most successful digital marketers out there, and what we can learn from their tactics. We’ll be looking at industry-leading strategies and insights that you can use to improve your digital marketing efforts.

Who are the Most Successful Digital Marketers?

Although digital marketing is a field that is always growing and changing, there are a few names that consistently come up when discussing the best and most successful digital marketers.

We’ll be taking a look at some of the biggest and most influential digital marketing experts who have achieved immense success in their field. Let’s take a look at who these experts are and how they’ve achieved success.

Gary Vaynerchuk

Gary Vaynerchuk is an entrepreneur and digital marketer from the United States. In addition to being an author and speaker, he’s most well-known for being the founder of VaynerMedia, a full-service digital marketing agency.

Vaynerchuk is a big advocate for using social media to grow your business. He believes that by using social media, you can create real relationships with your customers and build a loyal following.

Neil Patel

Neil Patel is a digital marketer and entrepreneur from the United Kingdom. In addition to being the founder of Crazy Egg, Neil Patel is also the co-founder of KISSmetrics, a customer analytics platform.

Neil Patel has achieved immense success in his field, and this success can largely be attributed to his in-depth knowledge and understanding of analytics. Patel’s deep understanding of analytics and data has helped him to create strategies that have achieved great success.

Marie Forleo

Marie Forleo is an entrepreneur and digital marketer from the United States. She’s the founder of Marie Forleo International, and her work revolves around helping people become successful entrepreneurs.

Forleo is well-known for her ability to create highly-engaged communities. She’s a huge advocate for building relationships with your customers and taking care of them.

What We Can Learn From Their Strategies

Now that we’ve taken a look at some of the most successful digital marketers out there, let’s dive into their strategies and takeaways.

Focus on Relationship Building

One of the biggest takeaways from all of these successful digital marketers is the importance of relationship building. All of them have achieved success by creating real relationships with their customers and taking care of them.

It’s easy to make sales and generate leads, but it’s more important to build real relationships with your customers and create a community around your brand. This will pay dividends in the long-run, as your customers will view your brand more positively and be more likely to make repeat purchases.

Embrace Content Marketing

Content marketing is an often overlooked digital marketing strategy, but it’s one of the most effective tactics for growing your business. Content marketing involves creating engaging and interesting content that adds value for your customers.

The experts mentioned above have all embraced content marketing, and have used it to great success. They create content that their customers find interesting and valuable, and it’s used to draw in new customers and keep them coming back.

Understand Analytics and Data

Finally, it’s important to understand analytics and data when it comes to digital marketing. Neil Patel has achieved immense success in his field, and this can largely be attributed to his knowledge of analytics and data.

Data and analytics provide valuable insights into your customer’s behavior, and can be used to create more effective digital marketing strategies.

Conclusion

Digital marketing is quickly becoming one of the most important marketing channels for businesses, and there are a few names that consistently come up when discussing successful digital marketers.

Gary Vaynerchuk, Neil Patel, and Marie Forleo are some of the most successful digital marketers out there, and by looking at their strategies, we can gain some valuable insights into how to achieve success in digital marketing.

Relationship building, content marketing, and understanding analytics and data are all important aspects of digital marketing that the successful digital marketers have embraced. By following the strategies of these experts, you can boost your digital marketing efforts and achieve success.

If you're looking for an experienced Digital Marketing Agency to help you boost your online presence and reach new customers, reach out to R Squared for assistance. R Squared focuses on developing custom strategies designed to help you succeed and grow your business.